// Sportsbook Platform
Sportsbook software, engineered to launch fast
BetCode's sportsbook software gives operators a complete, fully managed sports betting platform — pre-integrated odds feeds, risk and trading management, live in-play betting and payments — ready to launch under your brand in weeks, not months.
// What's included
Everything you need to run a sportsbook
A single platform that covers the full betting lifecycle — from pricing a market to settling a bet — so your team can focus on brand, acquisition and retention.
Odds & data feeds
Pre-integrated pricing and live data across 60+ sports, with thousands of pre-match and in-play markets updated in real time.
Risk & trading
Automated risk management, liability monitoring and configurable margins, with manual overrides for your trading team.
Live in-play betting
Low-latency in-play markets, live cash out and fast bet acceptance for the moments that drive turnover.
Bet builder & cash out
Same-game bet builder, partial and full cash out, and boosted prices to increase engagement and bet value.
Payments & cashier
20+ payment rails — cards, alternative methods and crypto — with a fast, mobile-first deposit and withdrawal flow.
Player & CRM tools
Segmentation, bonusing and lifecycle automation to acquire, retain and reactivate bettors at scale.
// Trading & risk
Trading and risk, handled for you
Run a profitable book without building a trading desk from scratch. BetCode combines managed pricing with automated liability and risk controls, so exposure stays in check while your margins stay competitive.
// Launch fast
Live in weeks, fully branded
Traditional builds take 6–12 months. With BetCode's pre-integrated sportsbook, games, payments and compliance tooling are ready out of the box — you launch under your own brand and own the player relationship.
// FAQ
Sportsbook software questions
What is sportsbook software?
Sportsbook software is the platform that powers an online sports betting brand — it ingests odds and live data, prices and manages markets, accepts and settles bets, and handles risk, payments and player accounts. BetCode provides all of this as a single, managed, pre-integrated platform.
Can I launch a turnkey or white-label sportsbook?
Yes. The sportsbook is delivered turnkey and white-label: games, odds, payments and compliance tooling come pre-integrated so you launch under your own brand, typically in weeks rather than 6–12 months.
Which sports and markets are supported?
60+ sports with thousands of pre-match and in-play markets — football, basketball, tennis, esports and more — plus same-game bet builder and cash out.
How long does it take to go live?
Because the platform, data feeds, payments and compliance tools are pre-integrated, most operators go live in a matter of weeks.